Unifi Ecommerce Hub - Help Centre
ENGLISH
ENGLISH
  • 👋Help Centre
  • Overview
    • 💡What is unifi eCommerce-Hub?
    • 💡What is Centralised Distribution?
    • 💡What is Web Store?
    • 💡What is Social CRM?
    • 💡What is Centralised POS?
  • Product Guides
    • Single sign-on page (SSO)
      • Registration
      • Log-in
      • Forgot password
      • Product page
      • Billing
        • Your plan
        • Plans
        • History
      • Setting
        • Multi-factor authentication
        • Account information
        • Change password
    • Centralised Distribution
      • Getting Started
      • Home
      • Analytics
        • Dashboard
          • Data presentation
          • Additional actions
        • Shop Performance
          • Data presentation
          • Additional actions
        • Products
          • Data presentation
          • Additional actions
        • Orders and Delivery
          • Data presentation
          • Additional actions
        • Customer
          • Data presentation
          • Additional actions
      • Product Management
        • Product details
        • Add product
        • Edit product information
        • Deactivate/Delete product
        • Export product data
        • SKU Management
          • SKU group details
          • Add new SKU group
          • Edit an SKU group
          • Delete an SKU group
      • Order Management
        • Order details
        • Order processing
          • Confirm order
            • Confirm Shopee order
            • Confirm Lazada order
            • Confirm Web Store order
              • Self-delivery order
              • 3PL delivery order
              • Order process with J&T Express
            • Confirm Social CRM order
              • Self-delivery order
              • 3PL delivery order
              • Order process with J&T Express
          • Cancel order
            • Cancel Shopee order
            • Cancel Lazada order
            • Cancel Web Store order
            • Cancel Social CRM order
          • Change order status
            • Changing Web Store order status
            • Changing Social CRM order status
          • Print waybill
      • Customer Management
        • Customer details
        • Customer segment
        • Add customers to customer segment
        • Remove customers from customer segment
      • Setting
        • My account
          • Edit account information (Owner account)
          • Change account password (Owner account)
          • Edit account information (Staff account)
          • Change account password(Staff account)
        • Sale channel
          • Integrating e-commerce platforms
            • Integrate TikTok Shop
            • Integrate Shopee
            • Integrate Lazada
            • Integrate Web Store
            • Integrate Social CRM
            • Integrate Centralised POS
          • Deactivate/Remove integrated e-commerce platform
        • Logistics or Delivery partner
          • Add a delivery partner
          • Add JnT Express
          • Delete a delivery partner
        • Staffs management
          • Add staff
          • Edit staff information
          • Deactivate or Delete staff
        • Customer ranking
          • Condition Setting
        • Low stock management
          • Set low stock level
          • Reset to default low stock level
        • Template
          • Select a template
    • Web Store
      • Getting Started
      • Home
      • Web builder
        • General
          • Template Selection
          • Basic Information
            • Edit shop information
        • Page Configuration
          • Home Page
            • Banner (Hero size)
            • Product listing
            • Banner (small size)
            • Category listing
            • Article listing
            • Rich text
          • Product Page
            • Product filter
            • Product sorting
            • Product listing
            • Additional components
          • Articles Page
            • Article filter
            • Article sorting
            • Article listing
            • Additional components
          • Cart
            • Additional component
          • Check out page
            • Additional components
          • Order Tracking Page
            • Additional components
        • Menu Configuration
          • Header
            • Add a new tab/sub-tab
            • Modify a tab/subtab name
            • Modify a tab/sub-tab position
            • Delete a tab/sub-tab
          • Footer
            • Add a new tab/sub-tab
            • Modify a tab/sub-tab name
            • Modify a tab/sub-tab position
            • Delete a tab/sub-tab position
      • Content Management
        • Products
          • All Products
            • Product details
            • Add product
            • Edit product
            • Unpublished and Delete product
            • Export list of product
          • Product Category
            • Category details
            • Add a Category/Sub-category
            • Edit a Category/Sub-category
            • Unpublished or Delete a Category/Sub-category
            • Export list of Category/Sub-category
          • Brand
            • Brand details
            • Add a brand
            • Edit a brand
            • Unpublished or Delete brand
            • Export list of brand
          • Variant Group
            • Variant group/variant details
            • Add a variant group and variant
            • Edit a variant group/variant
            • Export list of variant group/variant
        • Articles
          • All Article
            • Article details
            • Add article
            • Edit article
            • Unpublished and Delete article
            • Export list of article
          • Article categories
            • Article category details
            • Add article category
            • Edit article category
            • Unpublished and Delete article category
            • Export list of article category
        • Media
        • Email template
      • Sale Operation
        • Discount
          • List of discounts
          • Add discount
          • Edit discount
          • Deactivate or Delete discount
          • Export list of discount
        • Orders
          • Order details
          • Export list of orders
        • Customers
          • List of customers
          • Export list of customer
      • Setting
        • Staff Management
          • Add staff
          • Edit staff information
          • Deactivate or Delete staff
        • Payment method
          • Integration with Stripe
          • Integration with Billplz
        • Delivery method
        • Domain connection
        • 3rd Party Integration
          • Facebook Chat plug-in
          • Facebook/Meta Pixel
          • Google Analytics
        • Account details
          • Edit account information (Owner account)
          • Change account password (Owner account)
          • Edit account information (Staff account)
          • Change account password (Staff account)
    • Social CRM
      • Getting Started
      • Home
      • Analytics
      • Conversation
        • Chat & Comment
          • Navigation section
          • Workspace
          • Contextual information
          • Reply conversation on WhatsApp
          • Reply conversation on Lazada Seller
        • Response history
          • List of responses
          • Export list of responses
        • Guest management
          • Guest details
          • Export list of guests
      • Sale operation
        • Discount
          • List of discounts
          • Add discount
          • Edit discount
          • Deactivate or Delete discount
          • Export list of discounts
        • Order
          • Order details
          • Export list of order
        • Customer
          • Customer details
          • Export list of customer
      • Settings
        • My Account
          • Edit account information (Owner account)
          • Change account password (Owner account)
          • Edit account information (Staff account)
          • Change account password (Staff account)
        • Staff Management
          • Add staff
          • Edit staff information
          • Deactivate or Delete staff
        • Channel Integration
          • Integrating Facebook
          • Integrating Instagram
          • Integrating Shopee
          • Integrating WhatsApp
          • Integrating Lazada Seller
        • Tagging management
          • Create a new tag/tag group
          • Edit tag/tag group information
          • Delete a tag/tag group information
        • Response Template
          • Normal response template
            • Create a template
            • Edit a template
            • Delete a template
          • Auto suggestion
            • Create a template
            • Edit a template
            • Delete a template
          • Auto response template
            • Create a template
            • Edit a template
            • Delete a template
        • Unsafe keyword
          • Adding new phrase
          • Modify a phrase
          • Delete a phrase
        • Guest level
        • Delivery management
        • Automation Configuration
        • WhatsApp order form
    • Centralised POS
      • Getting Started
      • Analytics (Dashboard)
        • Revenue report
        • Best selling product
        • Sale diary
      • Product group management
        • Product group details
        • Add product group
        • Edit product group information
        • Delete product group
      • Product management
        • Product details
        • Add product
        • Edit product information
        • Delete product
        • Export product data
      • Selling Process
        • Create sale order
          • Select product for selling
          • Adjust pricing and discount (optional)
          • Select payment method (optional)
          • Enter customer information (optional)
          • Recieve money and return change
          • Confirm order and print out receipt
        • Create return order
          • Select existing order for return
          • Adjust return quantity
          • Add return fee
          • Confirm order and print out receipt
      • Invoice Management
        • Sale invoice
          • Sale invoice details
          • Edit sale invoice information
          • Print sale invoice
          • Delete sale invoice
          • Export list of sale invoice
        • Returned invoice
          • Return invoice details
          • Edit return invoice information
          • Print return invoice
          • Delete return invoice
          • Export list of return invoice
      • Stock Management
        • Import product
          • Import invoice detail
          • Create import invoice
          • Edit import invoice information
          • Print import invoice
          • Delete import invoice
          • Export list of import invoice
        • Return import product
          • Return product invoice
          • Create return product invoice
          • Edit return product invoice
          • Print return product invoice
          • Delete return product invoice
          • Export list of return product invoice
        • Shipping product between branches
          • Shipping ticket details
          • Create shipping ticket
          • Receiving shipping ticket
          • Edit shipping ticket information
          • Print shipping ticket information
          • Delete shipping ticket
          • Export list of shipping ticket
      • Customer Management
        • Customer details
        • Add customer
        • Edit customer details
        • Delete customer
        • Export customer data
      • Supplier Management
        • Supplier details
        • Add supplier
        • Edit supplier details
        • Delete supplier
        • Export supplier data
      • Finance Management
        • Financial metrics
        • Receipt details
        • Create receipt
        • Delete receipt
        • Print receipt
        • Export list of receipts
      • Product report
        • Monthly product sale report
        • Product stocking report
      • Setting
        • Store Management
          • Store details
          • Business invoice
          • Additional features
        • Branch Management
          • Branch details
          • Add branch
          • Edit branch information
          • Delete branch
        • Staff Management
          • Add staff
          • Edit staff information
          • Delete staff
        • Account details
          • Edit account information (Owner account)
          • Change account password (Owner account)
          • Edit account information (Staff account)
          • Change account password (Staff account)
  • Frequently asked questions
    • unifi eCommerce Hub
      • Fundamental
      • Multi-factor authentication
    • Centralized Distribution
      • Channel integration
      • Product and Order
      • Delivery partner
      • Setting
    • Web Store
      • Fundamental
      • Web builder
      • Product and order
      • Sale operation
      • Plug-ins
      • Payment
    • Social CRM
      • Fundamental
      • Social channel integration
        • WhatsApp Integration
        • WhatsApp Account is Restricted by Meta: How to recover!
      • Conversation
      • Sale operation
      • Product and order
      • Payment
      • Delivery
    • Centralized POS
      • Fundamental
      • Product and order
      • Payment
  • VIDEO GUIDELINES
    • Centralized Distribution
    • Web Store
    • Social CRM
    • Centralized POS
  • ECOMMERCE HUB BLOG
    • Web Store
      • SEO Guide for More Traffic
      • Personalize Your Email Templates
      • Connect with FB Pixel & Google Analytics
      • Engage Customers with Articles
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On this page
  • Why SEO Matters
  • Essential SEO Strategies
  • Final Thoughts

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  1. ECOMMERCE HUB BLOG
  2. Web Store

SEO Guide for More Traffic

SEO Guide for More Traffic: Optimize Your Website & Boost Sales

Search Engine Optimization (SEO) is essential for increasing your website’s visibility and attracting more visitors. By implementing the right strategies—such as optimizing keywords, improving page speed, and ensuring a mobile-friendly design—you can enhance your search rankings and drive more organic traffic to your site.

Why SEO Matters

1. Higher Search Rankings

A well-optimized website appears higher in search engine results, increasing the chances of potential customers finding your business.

2. More Organic Traffic

SEO helps bring in visitors without relying on paid ads, reducing customer acquisition costs while maintaining long-term growth.

3. Better User Experience

Fast load times, mobile responsiveness, and easy navigation contribute to both improved search rankings and a positive experience for your visitors.

4. Increased Sales & Conversions

More website visitors mean more opportunities to convert leads into paying customers.

Essential SEO Strategies

1. Optimize Keywords

  • Research and use relevant keywords in your titles, meta descriptions, and content.

  • Focus on long-tail keywords that match user intent.

  • Avoid keyword stuffing—keep it natural and valuable.

2. Improve Page Load Speed

  • Compress images and use next-gen formats like WebP.

  • Minimize CSS and JavaScript files.

  • Use caching and a Content Delivery Network (CDN) to enhance speed.

3. Make Your Site Mobile-Friendly

  • Use responsive web design so your site looks great on any device.

  • Optimize buttons and font sizes for easy navigation on mobile.

  • Test your site using Google’s Mobile-Friendly Test.

4. Create High-Quality Content

  • Write informative, engaging blog posts and product descriptions.

  • Use headings, bullet points, and short paragraphs for readability.

  • Regularly update your content to keep it fresh and relevant.

5. Optimize On-Page SEO

  • Use proper HTML tags (H1, H2, H3) for structure.

  • Add alt text to images for better accessibility and SEO.

  • Include internal and external links to improve navigation and credibility.

6. Leverage Local SEO

  • Optimize your Google Business Profile for better local search rankings.

  • Use location-based keywords if your business targets specific regions.

  • Encourage customers to leave reviews, boosting your credibility.

7. Build High-Quality Backlinks

  • Get links from authoritative websites to increase your domain authority.

  • Use guest posting and collaborations to expand your reach.

  • Avoid spammy backlinks, as they can hurt your rankings.

8. Track & Adjust Your SEO Strategy

  • Use Google Analytics and Google Search Console to monitor traffic.

  • Identify and improve underperforming pages.

  • Stay updated with SEO trends and algorithm changes.

Final Thoughts

SEO is an ongoing process, but the benefits are well worth the effort. By optimizing your website for search engines, you can attract more visitors, enhance user experience, and ultimately boost sales. Start implementing these strategies today and watch your website traffic grow!

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Last updated 2 months ago

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